Wednesday, August 22, 2012

Be Exceptional at One Big Thing

One of my favorite movies is City Slickers.  The following scene made the biggest impact on me:

Olympic athlete's pursue one purpose; they know what they are born to do - win the gold!  Author, speaker and filmmaker Phil Cooke calls that purpose, "One Big Thing."

Phil helps you discover what you were meant to do with your life; how to identify what your one big thing is in his latest book, One Big Thing: Discovering What You Were Born to Do.  He shows how to discover the one thing that can change the world, along with the steps you need to help you along.

For everyone who's been pulled in different directions, born with multiple abilities, or just wondered what to do with their lives, Phil offers answers. And if your purpose isn't clear he suggest starting by answering these questions:
  • What comes easy for you?
  • What do you love?
  • What drives you crazy?
  • What do you want to leave behind?
"This isn't about productivity," he says. "What's the one single step that will start you on the journey to making your dream happen? Whatever it is, it's time to take it. Make it small, make it ugly, make it rough - just take it."

To listen to my conversation with Phil about his book click here.

Phil Cooke has been a change agent for millions of people all over the world (including me!) through his work in television and media.  He lectures throughout the country and has spent the past 30 years advising many of the world's largest organizations.  He has appeared on MSNBC, CNBC, CNN and FOX News.  You can read his blog on change, culture, and media at

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